We have now decided on who the target audience for our film opening will be, we used the UK Film Council statistics to help with our choice. We have decided that males from the age of 15-25 from a working class background will be our primary audience and that females aged 15-25 also from a working class background will be our secondary audience.
According to the UK Film Council statistics 50% of people say that they typically enjoy watching an action film. This gives us a good range of people for our target audience as its the 5th from top of what people enjoy to watch.
The graph on page 106 shows us that 50% of people enjoy action films and is 5th from top of what people enjoy watching. It also tells us that people of the working class enjoy the genre more than those of other classes.
According to this graph on page 116, 20% of people have chosen action as their favourite genre of film. It is also 4th from the top which means that more people favor action films rather than most other genres. This proves that there is a potentially large audience for our film opening.
Finally, the graph on page 117 tells us that the group of people who prefer action films are males under the age of 35 and for females that people also under the age of 35 enjoy action films than those over the age of 35.
On the website www.the-numbers.com/ it tells us that the releases that are rated in the top 5 are all action films. This shows us that action films are very popular and helps us with the choice of doing an action film.
These are the highest grossing crime films, as it shows they are all popular films that have been successful. Films such as 'Pulp Fiction' and 'Public Enemies' are a couple of films that are in the top 10. They are both similar, very well know and liked by many people and we hope to make our film opening enjoyable like these.
These statistics are one of the greatest reasons why we have chosen our film to be an action film because of the wide range of people we will interest.
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